Christopher Sibley is a respected Public Relations Professional who skillfully utilizes his extensive network, professional demeanor, and media expertise to meet his clients’ goals. His innovative approach in the industry demonstrates his dedication to serving as a brand ambassador, creating a strong foundation for an exceptional overall customer experience. Mr. Sibley emphasizes providing thorough client orientations, clearly setting expectations from the start to the finish. As an effective communicator ready for high-profile client engagements, he brings sharp business insights and a rich cultural perspective to The Sibley Firm and its clients.
As President and CEO of The Sibley Firm, Chris leads a growing team with over a decade of industry experience. He began his career as a freelancer at BET Networks, honing his talents while contributing to well-known programs such as the BET Awards, Hip Hop Awards, Celebration of Gospel, Walk of Fame, BET Comedy Awards, and BET’s 25th Anniversary Celebration. During this early stage, he refined his skills under the mentorship of Vice President Michael Lewellen and Senior Vice President of Corporate Communications Tosha Whitten-Griggs.
Throughout his career, Mr. Sibley has successfully worked with a diverse range of clients, including influencers, non-profits, and celebrities, advancing their projects both locally and nationally. As a freelancer at One/35, he played a key role organizing publicity campaigns for major initiatives like “A Day’s Dream: A Brunch Toasting the NAACP Image Awards & Visionaries,” “Birth of a Nation,” “The Next 15” on TV One, “LA 92” on National Geographic, “Here We Go Again” on TV One, “Amber Rose’s SlutWalk,” “Kubo and the Two Strings,” “Lynching in America” on Google, “Hell on Earth” on National Geographic, “BET Thanks You,” “LAIKA Experience,” “Shots Fired” on Fox, and “Snowfall” on FX.
In 2018, he moved into the role of West Coast Account Manager at One/35, managing publicity for various notable TV programs. His work included National Geographic’s “Genius: Aretha,” ABC’s “black-ish,” and Fox’s “Empire,” “Star,” “9-1-1,” “Lethal Weapon,” “REL,” and “The Cool Kids.” He also provided expertise to Bounce TV projects such as “Saints & Sinners,” “Trumpet Awards,” “Johnson,” “Someone They Knew,” “Finding Happy,” and “Don’t Hang Up.”
Mr. Sibley’s tenacity, engaging personality, and creative vision have earned valuable media coverage for his clients in prestigious outlets. His portfolio includes significant placements in national media like “Good Morning America,” “Entertainment Tonight,” “Access Hollywood,” “ABC News Live,” “GMA 3,” “The Hollywood Reporter,” “Essence,” “Variety,” “Black Enterprise,” and “Ebony.” His passion and innovative spirit help clients gain remarkable visibility.
Originally from South Central Los Angeles, Chris has been deeply inspired by the values taught by his mother and grandmother through their church involvement. His love for entertainment and public relations stems from a desire to tell meaningful stories. He is committed to amplifying the voices of people of color and ensuring their stories are recognized in a world where they are often overlooked. Driven by a goal for authenticity and representation in media, Mr. Sibley aims to celebrate his community’s diverse richness and foster cultural understanding.